Next Generation Consumer Engagement and Market Research

Download SavvyConnect®

Participate in market research simply by surfing the web with SavvyConnect®. Installing the application enrolls you in the SurveySavvy® behavioral research panel, which receives additional paid research opportunities. Furthermore, SavvyConnect® provides instant access to all of your study invitations.

View our System Requirements page to determine if your device is compatible.

Check out the FAQs or contact us via email at if you have any questions.

Monetize Your Online Data

Every day you hear about companies that are leveraging your data to make money. We want to do the same, except we will tell you up front and we will give you a cut. Unlike the other guys, we aren’t using this data to sell you anything or to show you ads. We use it to provide research and analysis on what people like you do on the Internet.

How It Works

Installing SavvyConnect sends us information on where you go and what you do on the Internet. We aggregate that data to provide behavioral metrics such as what TV shows people watch online, where people shop online, what the leading search terms are, and other such insights.

What Do I Get?

Having SavvyConnect installed and active on your computer or mobile devices makes you part of the SavvyConnect panel in the SurveySavvy community. Periodically, our clients want to conduct research with the SavvyConnect panel, offering a paid incentive for qualified participants. SavvyConnect is a new and developing product, that really depends on your participation. The more people who participate, the more appealing SavvyConnect will be to our clients, which translates to more paid opportunities for you.

But What About Privacy?

The SavvyConnect applications communicate data to our servers using SSL Encryption. By going ‘Incognito’ or using ‘Private Browsing Mode’ in your browser, SavvyConnect stops collecting data so it is easy to participate yet also stay in control of what you share. Our Privacy Policy provides further details about how we use your data and keep it secure.

Frequently Asked Questions

Have Questions? We Can Help

What browsers and operating systems are supported?

At this time, Window 8 (32-bit and 64-bit), Windows 7 (32-bit and 64-bit), Windows Vista and Windows XP Service Pack 3 (32-bit). In addition, Mac OS X 10.5+ are supported. Internet Explorer 8+, Firefox 23+, and Chrome browsers are supported.

How do I install the software? Is it easy? Does it cost me anything?

The software is free and easy to install. You will receive a download link in an email from SurveySavvy®, or alternatively there is a link available on your home page on

What are the benefits of installing this software?

Participating in SavvyConnect® allows you to help shape today's product and tomorrow's features.

Will this software slow down my computer?

The software was designed to have a minimal user impact and should not cause any noticeable effect to your computer. If it does seem like you are experiencing a slowdown related to the SavvyConnect® application, please contact and we will resolve your issue.

Can I opt-out at any time?

Absolutely. You can opt-out by uninstalling the software.

What if I want to participate but want to keep some things private?

Our software respects Private Browsing modes.

How do I use Private Browsing modes?

In Firefox and Internet Explorer, press Control-Shift-P.
In Chrome, press Control-Shift-N.

Is it easy to uninstall? Can you still collect data once I have uninstalled the software?

Yes, the software is very easy to uninstall. To uninstall SavvyConnect select your operating system below.

Please close all open browsers before completing the uninstall.

Windows XP

  1. From the Start Menu, select Control Panel.
  2. Click the "Add or Remove Programs" icon.
  3. Select the SavvyConnect App and click Remove.

Windows Vista

  1. From the Start menu, select Control Panel.
  2. In Control Panel, under Programs, click "Uninstall a Program".
  3. Select the SavvyConnect App, and click Uninstall.

Windows 7

  1. From the Start menu, select Control Panel.
  2. Click Programs and Features.
  3. Select the SavvyConnect App, and click Uninstall.

Windows 8

  1. Go to the Windows icon or move your cursor to the bottom-left corner of your screen and right-click.
  2. Select Control Panel from the pop-up menu.
  3. In the Control Panel, click "Uninstall a Program".
  4. Locate SavvyConnect in the "Uninstall or Change a Program" list, right-click and select Uninstall.
  5. Click Yes on the uninstall confirmation box.

Mac OS X

  1. Open your primary User Account Device.
  2. Open the "User" folder.
  3. Open the "Shared" folder.
  4. Open the "SavvyConnect" folder.
  5. Open the "Bin" folder.
  6. Double click "" to begin uninstalling.

Note the SavvyConnect "Conf" folder will be visible after uninstalling, this folder is the registry text file. The "SavvyConnect" folder can be moved to trash and deleted after completing the uninstall process seen above.

Mac OS X 10.6.8

Please utilize the link below to uninstall SavvyConnect. Download the zipped file and run it from your desktop.
Uninstaller for Mac OS X 10.6.8


  1. Tap the "Apps" icon.
  2. Tap "Settings".
  3. Tap "Application Manager" or "Apps" depending on your device.
  4. Tap "SavvyConnect" App.
  5. Tap "Uninstall" and then select OK to confirm.

Once the application is uninstalled, the key icon will be removed from your status bar and application icon removed from your home screen.

iPhone or iPad iOS

  1. Hold your finger on the "Savvyconnect" application icon until the icons on your screen begin to shake.
  2. Tap the "X" in the upper left hand corner of the SavvyConnect application icon to remove.
  3. Tap the "Settings" icon.
  4. Tap "General" and then "Profiles".
  5. Tap the right arrow next to the "SavvyConnect Mobile" profile.
  6. Tap "Remove".
  7. Tap the right arrow next to the "SavvyConnect iOS Dist" profile and tap "Remove".

Once the application is uninstalled, the VPN symbol will be removed from your status bar and application icon removed from your home screen.

Note once the software is uninstalled, no additional data will be collected.

There are minors in my household using this software, how are they protected?

Any communications with your household will abide by the SurveySavvy® terms and conditions. Minors over the age of 13 are authorized to have a SurveySavvy® account and can participate in surveys.

Can I still take surveys?

Yes, SavvyConnect® allows you to easily keep track of the surveys you have been invited to participate in.

Are there incentives?

SavvyConnect® members will on occasion receive specific surveys and opportunities due to their participation.

Will I receive more survey invitations if I install this software?

Not necessarily. However, on occasion we will have specific engagements and surveys for only members with SavvyConnect® installed and active.

Is my privacy protected?

We take your privacy seriously. With that in mind, all data SavvyConnect® collects is only referenced in aggregate format and no personally identifiable data or content is provided to third parties.

Will the data collected about my activities remain anonymous?

Yes, all data is displayed in aggregate format. No individual data is provided to any third parties.

Who is looking at the information collected about me?

The data that is collected about you is stored at the aggregate level in a Luth Research®/SurveySavvy® database and not shared with any third parties.

You mention the word aggregate a lot, what does that mean?

In a nutshell, looking at what a single person does or thinks isn't good research. We want to look at thousands of people and identify trends based on the bigger picture, such as the demographic breakdowns for who tends to visit what websites and how often.

Can I view the data collected about me?

Not at this time, although we are always interested in providing new and unique options for our members.

What are you tracking about me?

We are tracking simple usage statistics about your browsing habits online. You simply browse the internet the way you normally would and we track things like how long you spend on a webpage. This data is collected, synthesized and stored in aggregate format.

Will this change my preferences and/or settings?

No, SavvyConnect® will not change your preferences and/or settings. We are interested in collecting data about how you regularly interact with online content so we will not do anything to compromise your experience. If it does seem like you are experiencing a change related to the SavvyConnect® application, please contact and we will resolve your issue.

How do I report a bug?

To report a bug, please contact In your email please be sure to include the following information: Operating system, browser, steps to reproduce the error and a screen shot (if possible). We appreciate your helping us diagnose issues with the software.

Who can I contact if I am having problems?

If you are having any problems with SavvyConnect® please contact and we will resolve your issue.

We appreciate your participation and would like to hear your ideas or suggestions by reaching out to